Nostalgia isn’t a cure-all, but it is comforting and we all deserve a slice of that. Also, nostalgia seems to be all around us: in the UK, Britpop and boy bands from the 90s and 00s are making comebacks; sports fashion brands are launching 90s revivals; there’s interest in printed magazines from those decades too, from podcasts to full-on exhibitions. Collectively, we’re looking back.
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